Elevate Your Brand's Social
Presence with our VIP Day

TAILORED CHANNEL OPTIMIZATION, CREATIVE CONTENT
IDEAS, AND
PROVEN SOCIAL MEDIA GUIDELINES!

Crafting a comprehensive social media plan can often feel like navigating a maze of multiple stakeholders, way too many slides with numerous iterations, rounds of approvals, and more meetings than you'd care to count.

What if we told you that you could have your full social media plan in just one day?

No more meetings with no objective, or questioning why you’re even on certain social channels, just a social media plan customized specifically for your brand and built for success…in just one day.

Our agency has worked with many B2C and B2B brands across many industries. We’ve put together numerous successful social media plans that have helped companies create fresh content ideas, reach broader audiences and drive those business results you crave.

READY TO START YOUR JOURNEY TO SOCIAL MEDIA SUCCESS?

WITH OUR PROVEN TRACK RECORD OF DELIVERING EXCEPTIONAL RESULTS...

You Can Trust that this Exclusive Experience
is the Answer to Your Social Media Needs

Working together, brands have achieved exponential follower growth, brand recognition, and off-the-chart engagement.
Imagine harnessing the power of a comprehensive social media plan, expertly tailored to distinguish your brand from
the noise and captivate your target audience.

Whether you're seeking to forge a dynamic social presence, gain a substantive following, or looking to keep your content
fresh and interesting, the Social Media VIP Day is your ultimate solution.

Watch your brand rise above the crowded social landscape by getting a
comprehensive social media plan, all within one day

Your Success Story is Waiting

You Need It Yesterday

NOT ONLY DO YOU NEED A SOCIAL MEDIA PLAN THAT WILL HELP YOUR BRAND STAND OUT FROM THE CROWD...

While we may not have quite perfected time travel yet, we can offer you the next best thing:
a social media plan in just one day!

The Social Media VIP Day is designed for both emerging brands looking to establish a strong online presence and for well-established brands aiming to refine their social media strategy. It’s about identifying your best path forward, and crafting a seamless social media plan.

Whether you're looking to expand your audience base, build community, or gain a competitive edge, our VIP Day equips you with the tools and insights to achieve your social media goals effectively.

Our Social Media VIP Day has been meticulously designed to provide actionable direction for your channels, content, and more that will help your brand stand out from the crowded social landscape.

This exclusive program combines strategic planning and practical materials to formulate a comprehensive social media plan tailored specifically to your company's goals.

APPLICATION

Fill out the application

form to book the discovery call.

Provide as much detail as possible, so we can do some preliminary research to prepare for the discovery call.

Please note that if the application isn’t sufficiently filled out, we will not be able to book the discovery call.

DISCOVERY CALL

We will review the preliminary materials your company sent over discuss other important background information such as which channels competitors are present on.

The main purpose of the discovery call is to see if your company is the right fit for the VIP Day. This is an intensive program and it isn’t for everyone!

VIP DAY

This is where we make magic!

Come prepared to work with us to ideate, create and craft the social media plan your business needs.

After your transformative VIP day, we’re not going to leave you hanging! Enjoy two weeks of email support to help with any outstanding questions as you put your plan into action!

What We Deliver

Day 01

3-4 Hours

Profile optimization audit

A review of top 3 competitor’s social media profiles

A review of your brand’s current social media platforms

Overall objectives and strategies

What we’re trying to do and our approach

Qualitative and quantitative objectives for each social media platform as well as the role social will play in supporting overall business objectives

Platform optimization

Highlighting the key platforms your brand should be on and why

The role of each of the platforms in achieving the goals

Planned content themes / ideas for 6 months

A 6-month content plan with content themes and ideas

A one-month sample monthly content calendar (Includes a built-out version of the content theme for the first month, along with a template your team can re-use for future months)

Caption writing tips with a hashtag list

Best practices for different types of captions

Hashtag spreadsheet with recommended hashtags for each channel

OUTPUT ARTIFACTS

_____________________________________________

Diagnostic Profile Audit

6-Month Content Themes

Sample Monthly Content Calendar

Caption Guide

Hashtag List

Custom social media content plan

A strategic overview of content types

Day 02

3-4 Hours

Review Day 1
Community building

Engagement strategy clearly identifying when and how the brand should engage on each channel

Including commenting, sharing, and more

Canva templates branded for your business

2-4 templates per social media channel

Analytics tracking

Analytics guide - where to look, what analytics to track, etc.

Analytics tracking template (monthly & quarterly)

Customized social media brand guidelines

Social media best practices

Clearly outlining the best practices for each social platform and post type

OUTPUT ARTIFACTS

_____________________________________________

Social Media Strategy

Engagement Strategy

Analytics Tracking Templates

Social Media Templates

Social Media Best Practices Guide

Video Recording of Call

ADD ONS*

_____________________________________________

Extra social media templates

Sample posts

Paid social media guidelines

Ongoing social media management

*For Additional Investment

Our exclusive Social Media VIP Day is
crafted for a certain kind of business

A BUSINESS THAT'S READY TO GO BIG AND TAKE
THEIR SOCIAL MEDIA TO A WHOLE NEW LEVEL!

Customized to adapt to the demands of companies in both the B2B and B2C sectors, this premium offering is
reserved for those who are ready to take action and truly want to play big and see those results.

Social Media VIP Day is For...

KEY EMERGING BRANDS READY TO LEVEL UP

If you have some social media presence and are looking for direction as to
where to go next, the Social Media VIP Day is for you.

You have an idea of where you need to be, however you’re not confident you’re
optimizing your channels and content.

Now, it's time to refine your social media approach, elevate your brand's
presence, and make your digital mark.

BRANDS LOOKING TO REFRESH AND MAKE THEIR SOCIAL
CHANNELS WORK HARDER

You've established a social presence and achieved a level of stability and recognition.

However, you're not content with the status quo. You're determined to increase engagements and create content that has a lasting impact.

Playing big is where you need to be and you’re all-in to leapfrog your social presence.

The Social Media VIP Day is your gateway to social
media mastery
, driving results that matter.

THE MARKETING VIP DAY IS NOT
FOR BRANDS WHO ARE:

Content with their current social play

Not ready to take action on their social plans

Not ready to make an investment in the future

Not willing to fully engage in the program

THE MARKETING VIP DAY IS
FOR BRANDS WHO ARE:

Visionary leaders

Ambitious innovators

Eager to disrupt their sector

Ready for accelerated business success

If you're up for going all-in on greatness, then apply to work with us on this epic ride to become marketing legends!

What They're Saying About Us

As a start-up, there’s so much up in the air. The Red Cat Marketing team understood this and truly went
above and beyond. The team worked with us from the ground up, ensuing our messaging was in great
shape before moving on to marketing tactics. The team then helped our company build brand awareness through a variety of creative methods. Their experience and knowledge helped us to fine-tune our
approach so we could handle our marketing in-house.

DAVID FROM DATASTREAMER

As a volunteer-run charity, we didn’t have the time or expertise to come up with a social media plan. We just knew we needed one, and fast. The Red Cat Marketing team put together a comprehensive social media strategy, content plan, and templates that we were able to start using right away. The Red Cat Marketing Team also executes the social media plan and handles all community management. Now, our social media is more integrated, we receive so much positive feedback from our followers on the new templates and post types, and our metrics have skyrocketed. We’ve already seen the power of this plan through increased donations and attendance at charity events. We can’t thank the Red Cat Marketing team enough!

JULIE FROM NINTH LIFE CAT RESCUE

Some of the Talent You Might Meet

We take our work seriously but you’re right, we do like to have fun! We are Red Cat Marketing - a successful agency fueled by coffee and great ideas since 2004.

Specializing in strategy, branding, and digital marketing, we excel at translating boardroom visions into tangible customer connections. We craft the perfect path to seamlessly integrate your brand into the hearts, minds, and hands of your target audience.

THINK WE MIGHT BE A GOOD FIT?

APPLY FOR A DISCOVERY CALL AND LET’S FIND OUT!

FAQs

  • The Social Media VIP Day costs $12,000 CAD (plus any applicable taxes). This includes the discovery call, the Social Media VIP Day, a 6-month content plan, social media templates, and 2-weeks of post-VIP Day email support.

  • We do not offer payment plans at this time. 50% of the balance is due upon booking, and the remaining 50% is due 3 business days in advance of the Social Media VIP Day.

  • Once your application is reviewed, you will be asked to book a discovery call. The discovery call helps us to determine if your brand is a good fit for one of our Social Media VIP Days, or if you would benefit from another kind of marketing support. It also allows us to gather valuable background information on your company that will help us during the Social Media VIP Day.

  • The Social Media VIP Day is offered globally as a virtual event.

  • The Social Media VIP Day is done virtually. Our team will send over a virtual meeting invite that will be used for the discovery call and the Social Media VIP Day. In the future, we will offer in-person VIP Days as well.

  • No, the Social Media VIP Day focuses exclusively on organic social media. However, we do offer paid social media guidelines customized to your company, as well as ad management, as an add-on service. If this is of interest, we can discuss the service and additional fees in the discovery call.

  • This VIP Day is for start-ups and small to medium-sized established companies (both B2B and B2C) who are looking to up their social media game. This could include creating a comprehensive social media plan from scratch, or refresh an existing plan to be optimized for success. This is for the business owner who knows social media is important and wants a content plan right away, but needs some direction and coaching from experts in order to achieve their goals.

  • Yes! We also offer a Marketing VIP Day. The Marketing VIP Day is designed for business owners who are looking for a complete marketing plan in just one day.  The Marketing VIP Day also includes a tactical framework, summary of tactics, and a roadmap that your company can start using right away. You can find more information here.

  • The Social Media VIP Day includes a discovery call, two-half days where our team works exclusively on your social media plan, and finally, a full social media plan, a 6-month content plan, and social media templates. 2 weeks of email support after the VIP Day is complete is also included.

  • You will be handed a complete social media plan at the end of the Social Media VIP Day. You will have complete control over how you use this plan, and we will include a 6-month content plan and social media templates that you can start using right away.