FAQs

Want to learn more?

Frequently Asked Questions

The questions you were already typing into an email.

Q: How do we start a project with Red Cat Marketing?
Want to get started? Send us a message through our contact page! Include your name, contact information, and what you’re looking to achieve and we’ll get back to you faster than you can say “marketing”.

Q: What types of businesses do you typically work with?
We work with a wide range of businesses across all industries from manufacturing and automation to SaaSs, professional services, and even start-ups! Whether you’re navigating significant changes, scaling your business, or aiming for higher returns, we’ve helped businesses like yours meet their goals.

Q: Do you work with both B2B and B2C brands?
Yes, we do! We have experience supporting both B2B and B2C clients to grow their businesses, connect with their audiences, and achieve substantial results.

Q: Do you offer long-term partnerships or project based engagements?
We offer both! Whether you’re looking for ongoing support or a short-term project, we can tailor our offer to meet your business needs.

Q: What size businesses do you work with?
We work with a variety of businesses from scrappy start-ups to multi-million dollar companies. With 20+ years of experience, we understand the business challenges at both stages and can help position your business for success.

Q: How long has Red Cat Marketing been in business?
We recently celebrated 21 years of Red Cat Marketing! That’s a lot of Clients helped, endless strategies developed, and too many cups of coffee to count! 

Q: What industries do you specialize in?
At Red Cat Marketing, we have experience working in all industries with a passion for industrial manufacturing, professional services (such as wealth management, engineering, accounting and consulting) , SaaS, and real estate development. So no matter your industry, we’ve definitely got a few tricks up our sleeves.

Q: Where is Red Cat Marketing based?
We are a remote Canadian based marketing agency with Clients across the globe. Basically, we’re everywhere you need us to be… wifi permitting.

Q: How do you measure the success of a marketing campaign?
Success looks different with every Client and project.  We’ll work with you to set goals, track results, and use industry benchmarks to measure the success of every project. One thing for certain is that with RCM, you will get results. We’re in it for the long haul as we are committed to our Clients long-term success, not just fast results. 

Q: What does your onboarding process look like?
To start, send us a message through our contact page. We’ll schedule a call to learn about your business and goals. If it’s a right fit, one of our team members will guide you through the process and timeline of your project so there are no surprises, just results.

Q: Do you work with in-house marketing teams or other agencies?
Yes, we do! At RCM, we can complement your existing marketing team or agency partners with our expertise in strategy, social media management, digital campaigns, you name it.

Q: What are the best ways to grow my brand in 2026?
Looking to grow your brand in 2026? It all starts with a clear, cohesive strategy and a strong brand image. Focus on data driven marketing, authentic content and interactions with your audience, and continuous campaign optimization to maximize your results. Need some help? Discover all the ways RCM can support your growth right here.

Q: How do I improve my brand’s visibility?
Make your brand visible by strategically leveraging social / digital channels, creating compelling (and engaging) content, and consistently monitoring your results & adjusting your strategy accordingly. With a cohesive brand identity combined and a well-executed campaign, you’ll make sure your brand isn’t just seen, but remembered too.

Q: How can I attract high-quality leads?
Attracting high-quality leads starts with a deep understanding of who your target audience actually is, what challenges they’re facing, and what solutions they’re seeking. Create content that speaks directly to their needs and deliver your message through channels they actually use. Don’t forget to nurture these relationships over time to guide them through your sales funnel towards a sale.

Q: What is the difference between SEO and GEO?
SEO (Search Engine Optimization)  boosts your business’ organic visibility to traditional search engines like Google, Bing, etc.. GEO (Generative Engine Optimization) is all about improving your organic visibility to AI driven tools like ChatGPT, Gemini, Claude, etc.. Think of SEO as helping humans find you online and GEO as helping AI find you online and recommend you to potential customers. (and yes, we can help you become visible on all the LLMs!)

Q: How long does it take to see results from a marketing agency?
Depending on the project, some results happen very quickly, while others are part of a longer game. Social engagement campaigns, for example, can show results in a matter of weeks, while bigger picture strategies may take a few months to fully pay off. At RCM, we don’t just guess. We meticulously track our moves with KPIs so you know you’re always moving in the right direction.

Q: How do AI tools help with marketing?
AI can be helpful to streamline repetitive tasks, uncover insights faster, and improve overall efficiency. Rather than replacing human expertise, AI is there to enhance a team’s existing skills and improve efficiency while freeing up time and allowing marketers to focus on other aspects of a project.

Q: When is the right time to use paid promotions?
At RCM, we always say: get your organic content in order before diving into paid promotions. Make sure your website and social media profiles are complete, accurate, and up to date. Ensure that you are presenting a cohesive brand image and everything is fully optimized.
Once your foundation is solid, then you can start experimenting with paid promotions. Otherwise, you’ll be shining a spotlight and exposing all the cracks. 

Q: How quickly can we get started?
We can get started right now! Send us a message on our contact page and get the (marketing) ball rolling!